Utah Royals FC announced a lineup of events scheduled for Oct. 17 at America First Field, according to an Oct. 9 statement. The day of activities will center around celebrating women and will include four unique activations for fans ahead of the match against the Kansas City Current.
A special gameday experience titled "GameDay for the Girls" will be held in partnership with Sportsish. Starting at 2:30 p.m. MT, the event will feature a panel conversation regarding women in the sports industry. The panel includes Michelle Smith, President of Miller Sports + Entertainment; Lily Checketts Shimbashi, Founder of Sportsish; Crystal Yedlin, a lifestyle influencer; and Kaysha Love-Powell, an Olympian and World Champion Bobsled Pilot. Following the panel, attendees will have the opportunity to participate in an exclusive fan experience before the match.
In honor of the International Day of the Girl, the Utah Royals and several other NWSL teams will host a sports bra drive on Oct. 17. New sports bras collected at America First Field will be donated to the Sports Bra Project, an organization that aims to increase access to sports for women and girls. Fans may also donate online via a QR code available at a booth on the plaza before the match.
The Utah Royals will also partner with the Policy Project and Aunt Flow to host a Period Party on the plaza pregame. During this event, fans are invited to join staff in packing 1,000 menstrual kits for donation to the Policy Project. The Policy Project works to ensure students in all Utah schools have access to free period products.
To support Breast Cancer Awareness Month, Utah Royals players will host an auction of autographed team-issued gear. Items for auction include cleats, gloves, jerseys, and scarves, with all proceeds going to Intermountain Health to fund mammogram screenings for underserved communities. Additionally, Intermountain Health will have a mobile Mammogram Bus on the plaza pre-game, where fans can receive free mammogram screenings before the match.
The events are all scheduled to take place on Oct. 17 at America First Field.
