A new premium game-day experience is coming to Rice-Eccles Stadium through the introduction of field-level seating in the north end zone. The ALKEME Field Boxes will begin providing an up-close sideline experience for ticket holders starting with the Nov. 7 game against BYU.
The new seating area will feature large, comfortable leather seats located just steps away from the back of the end zone. These private premium boxes will include all-inclusive food and beverage service and individual TV screens for viewing game video, replays, and statistics feeds. The boxes also provide direct lines of sight to the large south end zone videoboards.
ALKEME Insurance is sponsoring the new field boxes as part of an expanded partnership with Utah Athletics. Mark Harlan, Utah's Director of Athletics, stated that there is significant demand from fans for new and immersive ways to experience games at Rice-Eccles Stadium. Harlan credited the Crimson Brand Partners team for their creativity in delivering these premium experiences to support student-athletes.
The field boxes will undergo a soft launch at the Houston game on Oct. 24. Following that, the offering will be sold for the remainder of the 2026 season as a two-game package covering the final two home games on Nov. 7 against BYU and Nov. 27 against West Virginia.
These dedicated four-seat boxes are designed for clients, friends, and family. The package also includes premium parking and stadium entry.
A limited number of field boxes will be available for purchase, with priority offered to Champions Alliance and Scholarship Circle members. Fans interested in the ALKEME Field Boxes can join a wait-list by placing a deposit or by requesting a call from the sales team.
