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Salt Lake City

Visit Salt Lake offers $50K grant for businesses to develop visitor experiences

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abc4.com

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A brass compass on a topographical map of Salt Lake Valley, symbolizing new directions and travel experiences.
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Utah News spotted this story published October 19, 2026 at ABC4. Full coverage may follow as more sources report.

SALT LAKE CITY, Utah (ABC4) — Visit Salt Lake is accepting applications for its Salt Lake Visitor Experience Development Grant which aims at helping local businesses create bookable experiences. Visit Salt Lake (VSL) is offering a total of $50,000 to eligible applicants, with each of them having the opportunity to earn up to $10,000.

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