Utah ski resorts reported a total of 6,746,008 skier visits across 15 locations for the 2023–24 season. According to Ski Utah, this achievement secures the season as the second-best in the history of the state.
A skier visit is defined by the organization as one person skiing or snowboarding for a single day.
Nathan Rafferty, President and CEO of Ski Utah, expressed pride in the season's success and thanked resort staff and winter sports enthusiasts. Rafferty noted that the future remains bright due to planned capital investments for the 2024–25 season and the potential return of the Olympic and Paralympic Winter Games to Utah.
Looking toward the upcoming seasons, Utah resorts are planning the installation of at least 14 lifts over the next two years, alongside various updates to existing infrastructure and amenities.
Ski Utah serves as the marketing firm for the 15 statewide ski resorts within the Utah Ski and Snowboard Association. The organization focuses on community engagement, marketing, public policy, and public relations, and maintains a commitment to being climate neutral.