The NeuroCalm Collar, a product developed by Apistar and veterinary consultant Dr. Mirko Ivaldi, is being marketed as a solution for dogs experiencing anxiety and reactivity. The collar utilizes dual pheromone therapy to address the root cause of canine stress by targeting the adrenal glands.
Dr. Mirko Ivaldi, an Italian veterinary consultant with 20 years of clinical experience, states that the collar uses two specific pheromones: Dog Appeasing Pheromone (DAP) and Maternal Appeasing Pheromone (MAP). According to Dr. Ivaldi, these pheromones target the emotional centers of a dog's brain to mimic safety signals, such as those provided by a mother dog, to prevent cortisol spikes.
In an advertisement, Dr. Ivaldi claims that the collar helps address behavioral issues like leash reactivity, separation anxiety, and noise phobia. The product is intended to be used as an alternative to traditional training, treats, or medication by addressing physiological stress responses.
The NeuroCalm Collar is sold exclusively through the official website and is not available on Amazon, eBay, or Chewy. The product is offered at a price of $69, though a limited-time discount of 44% off has been advertised. The company provides a 30-day risk-free trial period for customers.
According to the manufacturer, the NeuroCalm Collar is currently seeing high demand. The company provides customer support via email at support@aethoma.com.
