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Utah's Viral Lego-Police Dispute Draws National Attention; Local Influencer Serena Neel Stays Focused on Builds and Charity

Corroborated by 17 sources Confirmed across multiple independent newsrooms. How it was made ↓
Utah's Viral Lego-Police Dispute Draws National Attention; Local Influencer Serena Neel Stays Focused on Builds and Charity
Photo via ksltv.com
The ongoing story centers on a YouTuber’s investigation into an alleged stolen Lego collection involving a Utah company and resulting clashes with American Fork police; prominent local Lego creator Serena Neel has not addressed it publicly. The LEGO Store in Orem offers summer workshops and events.

Key takeaways

  • The viral story involves YouTuber Ben Schneider (Reckless Ben) and allegations of a stolen $200,000 Lego collection tied to Bricks & Minifigs, leading to confrontations and arrests by American Fork Police in Utah.
  • Prominent Utah-based Lego influencer Serena Neel (TikTok's 'Lego Girl') builds and shares Lego content with millions of followers but has not publicly commented on the incident in available sources.
  • The LEGO Store at University Place in Orem hosts regular events including workshops and a build-a-stadium activity on June 28, 2026.
  • American Fork and Orem are the primary Utah cities connected to the police story and store events.
  • No other major Utah-specific Lego influencers were prominently identified commenting on the police-related Lego dispute.

A dispute over a purportedly stolen $200,000 Star Wars Lego collection has gone viral, involving Utah-based reseller Bricks & Minifigs and leading to multiple arrests and misconduct allegations against the American Fork Police Department. YouTuber Ben Schneider, known as Reckless Ben, traveled to American Fork to confront company executives on behalf of collector Bryan Mansell after Mansell alleged the sets were not returned following a consignment agreement at a Bricks & Minifigs store in Oregon. Schneider released videos documenting the efforts, which included interactions with police and resulted in his arrest on stalking charges in March, with additional arrests reported in May. American Fork police have faced public scrutiny and an influx of calls following the videos. Bricks & Minifigs later announced it had parted ways with the involved franchise owners in a mutual agreement and planned to close the Salem, Oregon location.

Lego collection theft dispute details

Among Utah social media creators focused on Lego, Serena Neel stands out as the most prominent. Known online as the “Lego Girl,” the Utah native gained fame on TikTok through Lego building videos, alternate builds, and collaborations, amassing over 10 million followers and hundreds of millions of likes. She has also used her platform for charity work, such as boosting Angel Tree giving efforts. Searches of her public content and related news coverage did not reveal any statements or videos addressing the Bricks & Minifigs dispute or the American Fork police interactions.

Photo via thedrum.com

Other local Lego influencers

Limited other Utah-specific Lego creators appear in recent coverage, with most attention on national or out-of-state voices in the viral story. No on-the-record commentary from additional local influencers was identified in primary news reports or platform mentions.

Orem LEGO Store summer events

Photo via sltrib.com

The LEGO Store at University Place in Orem continues to host community events this summer. The official store page lists ongoing activities such as Little Builder Classes for ages 2-5 and soccer-themed builds. A specific event on Sunday, June 28, 2026, invites participants ages 6 and older to build a LEGO Stadium to take home from 12-2 p.m., while supplies last. The store, which opened in May 2025, emphasizes free workshops and exclusive promotions typical of LEGO retail locations. Shoppers and families in Utah County can check the store directly or the LEGO website for the most current schedule, as events rotate.

Utah's ongoing Lego culture interest

The combination of the high-profile dispute and steady local events underscores ongoing interest in Lego culture in Utah, even as the viral story remains centered on out-of-state creators and company responses.

How this story was made

Corroborated by 17 independent sources

Utah News confirmed this story across multiple independent newsrooms before publishing.

38 sources gathered

Coverage collected from the outlets listed above. · June 22, 2026

Written by AI

Utah News AI · drawing on 17 outlets · June 22, 2026

Quality checks

Passed editorial quality review (75/100)

Published

63 days ago · June 22, 2026

This story was written by AI from the public sources listed above and passed automated quality review before publishing.

Article details

CategoryMulti-Source
CityAmerican Fork, Orem, Lehi
ToneNeutral
SourceAI Generated