The inaugural Utah Youth Sports Giving Day campaign launched on Sept. 12 during the Salt Lake Bees' Bee Charitable Night at The Ballpark at America First Square, according to a Sept. 14 report. The statewide initiative, which opened for public donations at 6 p.m. that evening, aims to raise a total of $3 million for youth sports nonprofits in Utah.
The campaign is a collaborative effort led by Miller Sports + Entertainment, the Larry H. & Gail Miller Family Foundation, and the Daniels Fund. To support the goal of $3 million, campaign partners including Utah 2034 have committed at least $1.5 million in matching funds.
During the launch event in South Jordan, more than 40 nonprofit organizations participated by tabling in America First Square. These organizations represent youth sports nonprofits that provide organized athletic opportunities for children ages 18 and under. The event featured various participants, including youth athletes and campaign leaders such as Michelle Smith, President of Miller Sports + Entertainment; Luke Ragland, Chief Impact Officer of the Daniels Fund; and Abby Osborne, Vice President of Impact, Engagement, and Enterprise Operations for the 2034 Organizing Committee.
Donations for the campaign remained open through 11:59 p.m. on Sept. 26. The initiative focuses on helping nonprofits raise essential funds to increase access to quality sports experiences for children regardless of family income or background.
